Cost compared to traditional media
Bus wrap advertising typically costs far less than television, radio, print, or billboard placement, while still reaching a comparable or larger number of people over the life of the campaign.
Bus Wrap Advertising
New York Bus Company Bus Wrap Advertising
New York Bus Company offers bus wrap advertising for businesses looking to put their brand in front of people across New York City, Long Island, Westchester County, Northern New Jersey, and Connecticut. Instead of a fixed billboard that the same commuters pass every day, your ad travels through neighborhoods, business districts, and events across our entire service area.
Full and partial wraps
Thousands of daily impressions
Flexible campaign length
Why vehicle advertising works
Your ad goes where the audience already is
Vehicle advertising works because it goes where the audience already is. According to the Outdoor Advertising Association of America, the average American spends close to two hours on the road each day, and a single wrapped vehicle can generate tens of thousands of impressions daily just through normal driving routes.
That's a level of visibility that's hard to match with a stationary ad.
2 hrs
Average daily time on the road
5
Regions your ad travels
1–54
Seat vehicles available to wrap
24/7
Dispatch support
The case for a wrap
Why Businesses Choose Bus Wrap Advertising
Constant movement means constant new exposure
A billboard reaches the same daily commuters. A wrapped bus moving through different neighborhoods, business districts, and events reaches a wider, more varied audience over time.
Long campaign life
Once a wrap is installed, it keeps working every day the vehicle is on the road, without the recurring cost of a media buy that has to be renewed on a monthly basis.
How it works
How It Works
From your artwork to a vehicle on the road, in three steps.
1
We start with your branding
Whether that's existing design files or a concept you want us to help bring to life, and work with a professional installer to apply a full or partial wrap to one of our vehicles.
2
Your ad travels our routes
From there, your ad travels our regular routes across New York City and the surrounding region, putting your brand in front of a constantly changing audience of drivers, pedestrians, and commuters.
3
You choose the campaign length
Campaign length is flexible, whether you're looking for a short term push around a specific event or launch, or an ongoing presence over several months.
Who it suits
Who Uses Bus Wrap Advertising
Local businesses
Looking to build name recognition across their service area without the cost of traditional media.
Product and service launches
Companies launching something new who want strong visibility during a specific campaign window.
Events and grand openings
Organizations promoting an event, a grand opening, or a limited time offer that benefits from short term, high visibility exposure.
National and regional brands
Looking to add local, on the ground visibility to a broader marketing strategy.
Bus wrap FAQs
Frequently Asked Questions
How much does a bus wrap cost?
Pricing depends on the size of the wrap, whether it's full or partial coverage, and the length of the campaign. Contact us for a quote based on your specific goals.
Do you handle the design, or do I need to provide artwork?
We can work with your existing design files, or help guide the process if you're starting from a concept rather than finished artwork.
How long does a typical campaign run?
Campaign length is flexible. Some clients run a short term wrap around a specific event or launch, while others keep a wrap in place for several months for ongoing visibility.
Where will my ad actually be seen?
Your wrap travels our regular routes across New York City and the surrounding region, so exposure isn't limited to one neighborhood or one type of area.
Get started
Get Started with Bus Wrap Advertising
If you're looking for a way to get your brand seen across New York City and the surrounding region without the cost of traditional advertising, we'd like to talk through what a campaign could look like for you.
New York Bus Company is a DBA of Otomg Enterprise. US DOT # 2952551. NY State DOT # 39915. MC # 999702.